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How to Buy Stocks: A Step-By-Step Guide

By News Canvass | Dec 13, 2021

How do I Buy Shares Online in India? The Basics of Buying Shares Online Explained


Investing in stock market is a thrilling way to grow wealth. With the convenience of online trading platforms, buying shares has become more accessible than ever before, especially in India. This article will explore the fundamental steps to buying shares online in India, including obtaining a PAN card, opening a Demat and trading account, registering with a broker, and considering important factors before making investment decisions.

How do I buy shares online in India? The Basics of Buying Shares Online in India

  • Getting a PAN Card: Before you embark on your stock market journey, obtaining a Permanent Account Number (PAN) card is essential. The Indian Income Tax Department issues the PAN card, a ten-digit alphanumeric identification number. It is necessary for various financial transactions, including buying and selling shares. To apply for a PAN card, visit the website of the Income Tax Department and follow the registration process.
  • Open a Demat Account: A demat account, short for dematerialized account, is a digital repository where your shares and securities are held electronically. It eliminates the need for physical share certificates and makes trading more convenient and secure. To open a demat account, choose a depository participant (DP) registered with the Securities and Exchange Board of India and submit the required documents, such as proof of identity, address, and PAN card.
  • Open a Trading Account: Once you have a Demat account, you need a trading account to execute buy and sell orders in the stock market. A trading account acts as a connection between your Demat account and the stock exchange. To open a trading account, select a stockbroker or brokerage firm that suits your needs. They will guide you through the account opening process and provide you with a unique trading ID.
  • Register with a Broker or Brokerage Platform: To buy shares online, you must register with a licensed stockbroker or a brokerage platform. Choose a reputable broker with a user-friendly online trading platform, competitive brokerage charges, and a wide range of investment options. Research different brokers, compare their features, and consider reviews from other investors before deciding. Once you have chosen a broker, complete the registration process by providing the necessary personal and financial details.
  • The Need for a Bank Account: To facilitate seamless fund transfers and transactions, you must link your bank account with your trading and demat accounts. Ensure you have an active savings account with a trusted bank. Linking your bank account will enable you to transfer funds for buying shares and receive dividends or proceeds from stock sales.
  • Get your unique identification number (UIN): To trade in the Indian stock market, it is mandatory to get a unique identification number from the Securities and Exchange Board of India (SEBI). This number helps in tracking and preventing fraudulent activities. You can apply for a UIN through your broker, who helps you through the process and submits the important documents on your behalf.

Factors to Consider When Buying Stocks Online

When investing in stocks online, it is crucial to consider several factors to make informed decisions. Below are some factors to keep in mind:

  • Company Details:Before buying shares of a particular company, research its background, financial performance, management team, and growth prospects. Analyse the company’s business model, competitive advantage, and market position. This information will help you assess the company’s potential and make an informed investment decision.
  • Beta:Beta measures a stock’s volatility compared to the overall market. A beta of 1 show that the stock tends to move in line with the market, while a beta greater than 1 suggests higher volatility. Consider the beta value to understand the risk associated with a particular stock and align it with your risk tolerance.
  • P/E Ratio:The price-to-earnings (P/E) ratio is a valuation metric that compares a company’s stock value to its earnings per share (EPS). It helps investors gauge whether a stock is overvalued or undervalued. A lower P/E ratio indicates a potentially undervalued stock, while a higher ratio may suggest an overvalued stock. Compare the P/E ratios of different companies within the same industry to make informed investment choices.
  • Dividend pay-outs:If you seek regular income from your investments, consider stocks offering consistent dividend pay-outs. Dividends are chunks of a company’s profits distributed to shareholders. Evaluate the company’s dividend history, dividend yield, and playout ratio to assess its ability to generate steady income.


Buying shares online in India has become an accessible and convenient way to participate in the stock market. You can make well-informed investment decisions by following the steps mentioned above and considering crucial factors such as company details, beta, P/E ratio, and dividend pay-outs. Conduct thorough research, diversify your portfolio, and consult with financial advisors if needed. Happy investing!


Frequently Asked Questions (FAQs): -

There are several online platforms in India where you can buy shares. Some popular options include Zerodha, Upstox, ICICI Direct, HDFC Securities, and 5Paisa. These platforms offer user-friendly interfaces, online account opening, and access to a wide range of stocks and investment options.

To buy shares in India as a beginner, follow these steps: open a demat and trading account with a stockbroker, complete the necessary documentation and verification process, fund your trading account, research and select the desired stocks, place an order through the broker’s online platform, and monitor your investments. It’s advisable to educate yourself about the stock market and seek guidance from professionals or experienced investors.

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