Chatterbox Technologies Makes Strong Debut with 11.52% Premium, Lists at ₹128.25 Against Exceptional Subscription

Chatterbox Technologies Limited, the influencer marketing platform operating under the brand "Chtrbox" connecting brands with social media influencers, made a strong debut on BSE SME on October 3, 2025. After closing its IPO bidding between September 25-29, 2025, the company commenced trading with a 17.39% premium, opening at ₹135 but declining to ₹128.25 with gains of 11.52%.

Chatterbox Technologies Listing Details

Invest in Indian Markets and Unlock Future Potential With 5paisa!

Open Account Now

Chatterbox Technologies Limited launched its IPO at ₹115 per share with a minimum investment of 2,400 shares costing ₹2,76,000. The IPO received an exceptional response with a subscription of 52.00 times - individual investors at 46.85 times, NII at 82.30 times, and QIB at 38.20 times.

First-Day Trading Performance Outlook

• Listing Price: Chatterbox Technologies share price opened at ₹135, representing a premium of 17.39% from the issue price of ₹115, but settled at ₹128.25, delivering gains of 11.52% for investors, reflecting positive market sentiment towards the influencer marketing sector.

Growth Drivers and Challenges

Growth Drivers:

• Established Market Position: Leading influencer marketing platform managing over 1,000 campaigns with around 500 influencers since 2016, reaching a broad audience on Instagram with a data-driven approach, optimising campaign performance and audience targeting.
• Diversified Service Portfolio: Comprehensive offerings spanning influencer marketing, social media management, video production, youth marketing, and regional content creation through specialised verticals serving B2B customers in India and global markets, including Singapore, UAE, USA, and UK.
• Strong Financial Metrics: Healthy PAT margin of 14.90%, solid EBITDA margin of 20.46%, impressive RoNW of 34.54%, zero debt operations, and consistent profitability demonstrating operational efficiency in the digital marketing space.

Challenges:

• Profit Growth Stagnation: Bottom line remained almost stagnant with minimal PAT growth of 4% to ₹8.86 crore despite 7% revenue growth to ₹59.45 crore in FY25, raising concerns about scalability and margin sustainability.
• Full Valuation Metrics: Post-issue P/E of 18.37x and price-to-book value of 4.67x reflecting premium valuation in the highly competitive and fragmented influencer marketing segment, requiring a sustained growth trajectory to justify pricing.

Utilisation of IPO Proceeds

• Business Expansion: ₹11.07 crore for capital expenditure for the existing business and ₹7.14 crore for setting up an additional office and new studio, enhancing operational capabilities and production capacity.
• Brand Building: ₹5.02 crore for brand building initiative,s strengthening market positioning and visibility in the competitive influencer marketing landscape.
• Working Capital and Corporate Purposes: ₹6.33 crore for incremental working capital requirements and ₹5.67 crore for general corporate purposes supporting business operations and strategic initiatives.

Financial Performance of Chatterbox Technologies

• Revenue: ₹59.45 crore for FY25, showing modest growth of 7% from ₹55.37 crore in FY24, reflecting steady but limited business momentum in influencer marketing services.
• Net Profit: ₹8.86 crore in FY25, representing minimal growth of 4% from ₹8.53 crore in FY24, indicating profit stagnation despite revenue expansion and raising concerns about operational leverage and scalability.
• Financial Metrics: Impressive RoNW of 34.54%, zero debt operations, healthy PAT margin of 14.90%, solid EBITDA margin of 20.46%, and estimated market capitalisation of ₹181.39 crore.