Adcounty Media India IPO Subscribed 273.08 Times on Day 3

Adcounty Media India's initial public offering (IPO) has demonstrated extraordinary investor demand through its third and final day of subscription, with Adcounty Media India's stock price set at ₹85 per share, reflecting overwhelming market reception. The ₹50.69 crore IPO surged spectacularly to 273.08 times by 5:04:40 PM on day three, indicating exceptional investor interest in this BrandTech company offering complete digital marketing solutions.

Adcounty Media India IPO non-institutional investors segment leads with phenomenal 555.79 times subscription, whilst retail investors demonstrate exceptional participation at 229.37 times and qualified institutional buyers show robust interest at 137.33 times, reflecting tremendous investor confidence in this company providing programmatic advertising, SEO, social media marketing, and performance-based campaigns serving well-known brands across 47 countries with advanced technology and customized advertising strategies.

Adcounty Media India IPO subscription reached an exceptional 273.08 times on day three, led by NII (555.79x), Retail (229.37x), and QIB (137.33x). Total applications reached 3,07,915.

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Subscription Status of Adcounty Media India IPO:

Here are the subscription details for Adcounty Media India IPO as of Day 3 (July 1, 2025, 5:04:40 PM):

Key Highlights - Day 3:

• Overall subscription reaching an exceptional 273.08 times, a massive surge from day two's 12.46 times
• NII segment leading with phenomenal demand at 555.79 times, a dramatic increase from day two's 8.45 times
• Retail segment demonstrating exceptional participation at 229.37 times, significantly jumping from day two's 19.78 times
• QIB segment showing robust interest at 137.33 times, substantially building from day two's 2.65 times
• The final day witnessed extraordinary participation across all investor categories
• Total applications reached 3,07,915, indicating massive investor participation for this SME IPO
• The cumulative bid amount reached ₹9,147.25 crores against the issue size of ₹50.69 crores

Adcounty Media India IPO - Day 2 Subscription at 12.46 Times

Key Highlights - Day 2:

• Overall subscription is improving dramatically to 12.46 times from day one's 2.21 times
• Retail segment showing strong growth at 19.78 times, building momentum from day one's 2.59 times
• NII segment demonstrating solid participation at 8.45 times, significantly increasing from day one's 0.92 times
• QIB segment maintaining steady interest at 2.65 times, slightly up from day one's 2.51 times

Adcounty Media India IPO - Day 1 Subscription at 2.21 Times

Key Highlights - Day 1:

• Overall subscription opening positively at 2.21 times, showing encouraging initial investor interest
• Retail segment leading early participation at 2.59 times, indicating strong individual investor confidence
• QIB segment demonstrating solid early interest at 2.51 times, reflecting positive institutional sentiment
• NII segment showing modest early interest at 0.92 times, reflecting cautious high-net-worth participation

About Adcounty Media India Limited

Adcounty Media India Limited is a BrandTech company offering complete digital marketing solutions, including programmatic advertising, SEO, social media marketing, and performance-based campaigns. The company serves clients across 47 countries with advanced technology and operates several websites, mobile apps, and the BidCounty programmatic advertising tool, employing 45 permanent personnel as of May 2025.

Financial performance shows strong growth with revenue increasing 61% from ₹43.24 crores in FY2024 to ₹69.58 crores in FY2025, whilst profit after tax rose 66% to ₹13.75 crores. The company maintains excellent profitability metrics with 47.28% ROE, 19.96% PAT margin, and 26.49% EBITDA margin. Post-IPO P/E ratio of 13.91x appears reasonable for a digital marketing company, though the issue appears fully priced given current market dynamics in the competitive digital advertising sector.